Strategy, previously known as MicroStrategy, is ramping up its Bitcoin accumulation efforts in 2025. The firm has acquired an additional 6,556 BTC for $555.8 million, averaging $84,785 per coin as of April 20.
This latest acquisition is part of an extensive and ongoing strategy that appears to be gaining momentum.
$MSTR has purchased 6,556 BTC for approximately $555.8 million at an average of $84,785 per bitcoin and has achieved a BTC yield of 12.1% YTD 2025. As of April 20, 2025, @Strategy possesses 538,200 $BTC, obtained for about $36.47 billion at an average price of $67,766 per bitcoin. https://t.co/YxUq6mHzca
— Michael Saylor (@saylor) April 21, 2025
Total Holdings Rise to 538,200 BTC
Following this recent acquisition, Strategy’s Bitcoin holdings have surged to 538,200 BTC. The company has invested roughly $36.47 billion in its Bitcoin portfolio, with an average purchase price of $67,766 per coin.
So far in 2025, Strategy has reported a Bitcoin yield of 12.1%, showcasing impressive returns from its investment strategy.
After a short hiatus, Strategy renewed its Bitcoin purchasing activity last week. On April 14, Michael Saylor disclosed that the firm acquired 3,459 BTC for $285.8 million, averaging $82,618 per coin.
In spite of market fluctuations, the company continues to expand its Bitcoin investments, reinforcing its belief in BTC’s long-term prospects.
MSTR Stock Outperforms Major Tech and Crypto Assets
MicroStrategy’s stock (MSTR) has surged more than 133% over the past year, eclipsing significant tech and crypto assets, including Tesla (57%), Bitcoin (33%), Nvidia (30%), and Apple (17%).
In just this week, MSTR stock rose by 13%, including a single-day increase of 3%, with the share price reaching approximately $317.
Millions of Investors Now Own MSTR Shares
As reported by Michael Saylor, by Q1 2025, over 13,000 institutions and 814,000 retail investors directly hold MSTR stock. Additionally, around 55 million individuals have indirect exposure through ETFs, mutual funds, pensions, and insurance portfolios.
According to public data from Q1 2025, more than 13,000 institutions and 814,000 retail accounts possess $MSTR directly, with an estimated 55 million beneficiaries holding indirect exposure via ETFs, mutual funds, pensions, and insurance funds.
— Michael Saylor (@saylor) April 20, 2025
This expanding investor base reflects Strategy’s growing influence in both traditional finance and the cryptocurrency market.
Crypto Market Recovers
The surge in MSTR stock coincides with a resurgence in global sentiment. The total crypto market cap has rebounded to $2.75 trillion, with Bitcoin reaching a three-week high of $87,500. Ethereum has climbed 3.4% to hover near $1,633, while altcoins like XRP, Solana, Cardano, and Dogecoin also recorded modest increases.
Global investor confidence has also been bolstered by recent political developments. China’s president expressed openness to reinitiating trade discussions with President Trump—contingent on mutual respect—bringing renewed optimism to the markets.
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